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Baby Jack Created The Music City Crinkle Lovey with The Brett Boyer Foundation
Music evokes emotion. It triggers memories. It can alter a mood and help ease anxieties, just like our sensory toys! Music shapes our lives in so many ways and brings us all together. Created from the same notes, yet each individual song creates a beautiful ballad, individually unique.
Music promotes inclusiveness.
Baby Jack and The Brett Boyer Foundation partnered to design the Music City Crinkle Square. This nonprofit is based out of Franklin, Tennessee and is the family organization of country music singer Luke Bryan. Sadie Brett Boyer passed away due to complications from a congenital heart defect and together, parents Ellen and Bo and family Caroline and Luke Bryan have been raising awareness and research dollars for CHD since. Brett was born with down syndrome and their mission is to celebrate children with unique abilities promoting inclusiveness. We thought working together, adding their logos to our Music City Crinkle Square was a perfect fit and are excited to share about our ongoing partnership.
My family visited Nashville this year, debuting the Music City Crinkle Square at the renovated gift shop at Luke Bryan's bar Luke's 32 Bridge in Nashville, Tennessee. Caroline Bryan's apparel line Best Bad Influence, Brett Boyer Foundation and Baby Jack created a pop-up shop welcoming fans and customers, selling merchandise and explaining the fun designs.
Prior to the launch party, Ellen Boyer invited Team Baby Jack and friends to visit Brett's Barn, a farm animal sanctuary that the Bryan's created on their property. It was the most beautiful scenery; a perfect tribute to a very loved little girl, Brett. We were able to learn from Ellen the story behind building this barn and animal rescue in Brett's name and it was evident of her presence.
Now, more than ever, we want to convey the message about how music connects people of all ages, races and abilities with this Music City crinkle square. The Brett Boyer Foundation and Luke's 32 Bridge sells these and for every single Baby Jack Tag Toy purchased, they will donate one to a child in need at their various partner hospitals. Help us promote Brett's story, share about those that love her and their mission to celebrate the down syndrome community.