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Lovey Loyalty Program

You are here because you are loyal.

Our brand has always been KIND. We built our business around putting comfort in the hands of kids all over and our customers helped us with that. When we developed our Kindness project, it allowed real families to bring in donations to distribute to a charity of their choice. Now, we merge the two -- allowing our loyal customers and VIP members of our #babyjackfan group to gain while we grow.

This opportunity is invite only. We require all participants to be a LOYAL #babyjackfan, own a lovey and be active on social media. 



APPLY HERE  to receive your VERY OWN BABY JACK LOYALTY CODE. This code is unique to you --- anytime it is used, you will rack up loyalty points to eventually get back rewards in product, gift cards and donations for you to distribute to a charity important to you. 

After applying, watch for an email with your LOYALTY CODE from Katie via email




I have my code now what do I do?

Have fun and privately share your code with those that show interest. Post a picture of your child and their lovey and become a story teller. Mention our brand name (no website) and chat with parents like you in different forums / groups. Provide your unique code privately so each person feels extra special and this creates a new connection / friend. 

How will I know how many of my codes have been redeemed?

Your total code tally will be posted weekly in the #babyjackfan group every Wednesday.

How do the points work?

Every code redeemed equals a point. You accumulate points to reach each goal. First level is 10 points, than you only need another 15 to reach the next level of 25. It all adds up!

What do I do once I reach my points goal?

Nothing. You will be contacted directly by Katie ( within a week of reaching your points. She will email and request the information needed for you to redeem your prize.    

When do my points expire?

Your points have no expiration. However, if your coupon code has never been used within the first 60 days of signing up for the program it will be deactivated and you will need to reapply. Also, if a code has been inactive for over any 90 day period you will be contacted in regards to code deactivation within the next 5 business days.

Is there a limit to the amount of points I can earn?

There is no limit to the amount of points that you can earn!

Who do I contact with questions?

You may post any general program questions to #babyjackfan group. One of our team members will be able to respond.  If you have specific questions in regards to your account, points, or prizes please email Katie at